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IBM M2090-615 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Sales Strategy and Value Selling | 25% | - Identifying customer pain points - Matching solutions to business needs - ROI and business case presentation |
| IBM Performance Management Solutions Overview | 25% | - Key features and capabilities - Product portfolio and positioning - Industry use cases and benefits |
| Licensing, Deployment and Support | 25% | - Available support and services - Deployment and implementation overview - Licensing models and options |
| Solution Differentiation and Competitive Positioning | 25% | - Advantages vs competing solutions - Unique value propositions - Target customer segments |
IBM Business Analytics Performance Management Sales Mastery Test v2 Sample Questions:
1. Which office often receives the greatest share of performance management budget and is increasingly a strategic sponsor on enterprise-wide performance management initiatives?
A) Operations
B) Sales
C) Finance
D) Customer service
2. According to studies by IBM and Gartner, which agenda item is assigned the highest priority by Chief Information Officers (CIOs)?
A) Mobility solutions
B) Risk management
C) Business analytics
D) Compliance
3. A prospect is interested in IBM Cognos TM1, but they are concerned that its built-in reporting capabilities are too limited. Which IBM Cognos product can be combined with TM1 to support broader reporting needs?
A) IBM Cognos Statistics
B) IBM Cognos Controller
C) IBM Cognos Business Viewpoint
D) IBM Cognos Enterprise
4. A customer wants to increase the frequency of their forecasts, but the effort it takes and errors that arise result in slow turnaround times. Which capability of IBM's Business Analytics FPM solutions best meets the needs of this customer?
A) What-if scenarios
B) Dashboards
C) Familiar Excel interface
D) Business-owned modeling
5. Which statement is true about the IT department as an entry point for selling IBM's Business Analytics FPM solutions?
A) IT will most likely own the planning process.
B) IT is targeted by the fewest competitors
C) IT is often unaware that a planning product exists for their department.
D) IT will probably be in charge of evaluating software solutions for the organization
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: C | Question # 3 Answer: B | Question # 4 Answer: A | Question # 5 Answer: D |
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